About this event
Steve Dennis, head of business development for BASF, Stuart Kevis, business development manager for cereal herbicides for BASF and Yorkshire-based farmer Richard Hinchliffe
This second panel discussion will explore the challenges the industry faces in launching and protecting chemistry, with a focus on arable weed control products.
It will look at the reliance on chemical controls, what needs to change and how this can be managed in the future, to ensure that new products have longevity and provide the best control possible for farmers, alongside cultural controls.
In this session the company will announce the launch of its #IPMWeedControl campaign, that will encourage growers and agronomists to take a look at their current IPM activities and encourage them to share their own stories and experiences.
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