About this event
Blanket marketing stopped working when the market softened. The operators pulling ahead are the ones reaching the right guest, at the right moment, on the right channel, across the full funnel. Join three teams who live in different parts of that funnel for a fast, practical 30-minute session on audience-focused, full-funnel marketing.
You'll hear how operators are:
Building a top-of-funnel that brings in the right traffic, not just more of it (Studio 82)
Using AI personalization to turn site visitors into confirmed guests in the moment (Aidaptive)
Keeping guests engaged after the booking with a lifecycle email that drives repeat stays (Switchback)
Founded by the Google AI team behind Google Ads and Payments, Aidaptive is powering the next generation of hospitality with an enterprise-grade artificial intelligence, machine learning, and predictive analytics platform built by the world’s top engineers with your company’s needs in mind.
