About this event
SHIFTING MINDSET - RETHINKING PARTNERSHIP STRATEGY
Long gone are the days of ‘sticker on a car’ sponsorships, but how are teams and their partners creating innovative ways to maximise their relationship? We look at a top racing team to talk about a shift in mindset to create more value moving forward.
- How best can ‘outside the box’ partnerships mutually benefit both parties?
- In what ways are teams utilising digital assets to create new revenue streams and to add value for new and existing partners?
Speakers:
Nick Stocker, Commercial Director, Red Bull Racing
Harpreet Rai, Chief Executive, Oura
Moderator: Carsten Thode, Co-Founder, Aphethor
Hosted by
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Guest speaker
Carsten Thode Co-Founder @ AphethorG
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Guest speaker
Nick Stocker Commercial Director @ Red Bull RacingG
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Team member
BlackBook Motorsport Events @ BlackBook MotorsportT
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Guest speaker
Harpreet Rai Chief Executive @ OuraG
BlackBook Motorsport
The BlackBook provides you with top level motorsport news, insight and interviews across 10 major series, Formula One, Formula E, World Endurance Championship, World Rally Championship, FIA World Rallycross, DTM, MotoGP, NASCAR, Indycar and Virgin Austra
