BlackBook Motorsport invites you to their event

GRIPPING YOUR AUDIENCE: A CLOSER LOOK AT BROADCAST PRODUCTION (14:00 GMT)

About this event

The importance of original and highly engaging content from broadcasters cannot be understated; it is after all the conduit between the racing and the viewer, who will decide if it is worth their time or not. This is down to production.

BlackBook Motorsport Direct will discuss the importance of high production values in motorsport and the role they play for fans and the sport itself.  

  • What needs to be considered when producing engaging content that will attract maximum eyeballs?
  • How can content continue to stand out in the future and avoid getting lost in the noise amongst increasing competition?
  • What role does technology play in the way content can be produced now and in the years to come?

Hosted by

  • Team member
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    BlackBook Motorsport Events @ BlackBook Motorsport

  • Guest speaker
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    Rachael Downie

  • Guest speaker
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    David Coulthard Former F1 Driver and Businessman

  • Guest speaker
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    Peter Jones

  • Guest speaker
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    Lawrence Duffy Managing Director @ Aurora Media Worldwide

BlackBook Motorsport

The BlackBook provides you with top level motorsport news, insight and interviews across 10 major series, Formula One, Formula E, World Endurance Championship, World Rally Championship, FIA World Rallycross, DTM, MotoGP, NASCAR, Indycar and Virgin Austra