About this event
Discover how successful campaigns in 2024 broke through the digital noise by strategically combining direct mail with digital advertising. In this United States Postal Service sponsored webinar, an exciting lineup of experts will share firsthand experiences, case studies, and innovative strategies demonstrating how direct mail amplified digital engagement, boosted response rates, and delivered measurable ROI.
Learn practical strategies for integrating physical and digital channels, from data-driven targeting to creative messaging that stands out. Whether you’re a campaign manager, marketer, or strategist, you’ll gain actionable tips to enhance your next campaign and drive results.
Don’t miss this opportunity to see how direct mail can become a secret weapon in the modern campaign’s toolkit!
Hosted by
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Guest speaker
Casey Ackermann Vice President @ Weber ShandwickG
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Guest speaker
Tony Delgado Director of Voter Contact @ The Lukens CompanyG
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Guest speaker
Eddie Alvarran Customer Marketing Manager @ United States Postal ServiceG
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Guest speaker
Ansley Mendelson Vice President @ CN4 PartnersG
