About this event
In this edition of the WeedWeek Wonks series, cannabis lawyer and consultant Leah Heise will lay out strategies to boost revenue and cut costs as many existing markets mature and new ones open more sporadically. She'll highlight approaches that have helped operators increase market share and cut costs in constrictive markets.
A specialist in HR strategy, Heise will also highlight how building and maintaining the right team is the most crucial asset in uncertain times.
Hosted by
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Guest speaker
Alex Halperin Editor in Chief @ WeedWeekG
Alex Halperin is the founder and editor of WeedWeek, which he has been writing since 2015. His reporting on the legal cannabis industry and other business topics have appeared in Fast Company, The Washington Post, Slate, BusinessWeek, Fortune and many other publications. A Los Angeles Times/WeedWeek investigation into pesticide contaminated weed won a 2025 Loeb Award for business reporting. Halperin lives in southern California.
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Guest speaker
Leah Heise Founder and CEO @ Gemini Twin Consulting, LLCG
Leah Heise is an experienced executive, regulatory attorney and thought leader in the cannabis industry. As a C-Suite executive, Leah has successfully exited four companies; two through acquisition and two through Initial Public Offering. She is passionate about bringing diversity to the industry and ensuring that it grows compliantly, ethically, and with both the employee and the end user in mind while still providing returns to shareholders.
