About this webinar
One of the greatest challenges facing marketers today is the management of customer relationships across generational boundaries. Many over the past decade have focused intently on Millennials— but will Millennial marketing strategies work on the next generation of young people that is fast approaching? Can companies attract and engage younger generations without alienating their Gen X and Boomer clients? Is there common ground between these groups, and are we underestimating the power and potential of the mature buyer?
Register for this free webinar, where Trish Witkowski will bring the answers to these questions as well as inspiring examples, studies, and success stories.
Key take-aways from this event include: