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Laying the Groundwork for a Tourism Recovery in NYC

About this event

*To view the replay of this forum, you can use the link in the same email you used to access the forum originally, or request the link be newly sent above. If you have trouble accessing the replay of the event, please contact Stephanie at sarevalo@nycfuture.org.

No part of New York City’s economy has been hit harder by the COVID-19 pandemic—or is facing a longer road to recovery—than the tourism sector. Prior to the crisis, the sector had reached new heights, employing more than 300,000 New Yorkers, producing vital tax revenue for the city, attracting record visitation, and helping to sustain accessible jobs at hotels, restaurants, museums and theaters, airports, retailers, and in many other industries.

This forum explored how city leaders and policymakers can lay the groundwork for a long-term recovery in tourism, what can be done now to support struggling businesses and institutions in the tourism economy, whether there is an opportunity to boost local and regional tourism, and what kind of marketing and tourism promotion for New York makes most sense right now. The panel also discussed what New York can learn from other major cities working to restart tourism during this crisis, including input and ideas from leading tourism officials in London, Montreal, and San Francisco.

Speakers included:

  • Council Member Keith Powers, New York City Council
  • Fred Dixon, President & CEO, NYC & Company
  • Joe D'Alessandro, President & CEO, San Francisco Travel
  • Tracy Halliwell, ‎Director of Tourism, Conventions & Major Events, London & Partners
  • Emmanuelle Legault, Vice President of Marketing & Strategy, Tourisme Montréal
  • Marcus Samuelsson, Chef, Red Rooster Harlem; Author, The Rise
  • Olga Tirado, Executive Director, Bronx Tourism Council & Host, Go Bronx Podcast
  • Alexandra Dagg, Senior Policy Director for the Northeast and Canada, Airbnb
  • Tim Tompkins, President, Times Square Alliance

Hosted by

  • Guest speaker
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    Tim Tompkins, Times Square Alliance

  • Guest speaker
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    Councilmember Keith Powers

  • Guest speaker
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    Marcus Samuelsson, Red Rooster Harlem

  • Guest speaker
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    Joe d'Alessandro, San Francisco Travel

  • Guest speaker
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    Fred Dixon, NYC & Company

  • Guest speaker
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    Alexandra Dagg, Airbnb

  • Guest speaker
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    Emmanuelle Legault, Tourisme Montréal

  • Guest speaker
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    Tracy Halliwell, London & Partners

  • Guest speaker
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    Olga Tirado, Bronx Tourism Council

Center for an Urban Future

Center for an Urban Future is a catalyst for smart and sustainable policies that reduce inequality, increase economic mobility, and grow the economy in NYC.