About this event
What do you learn from the data when you run 100,000 unique freeplay sports games with over 30,000,000 game plays?
In a nutshell: a lot.
Join Chalkline CEO Daniel Kustelski for key insights and experience sharing from running fan engagement games for affiliates, casinos and sportsbooks over the past seven years.
We'll discuss:
* The importance of first-party data
* Player trends and data patterns
* How influencer impact game play metrics
* Games that work well and games that don't (we have a few of these :)
* How what we've learned influences our future in fan engagement
Chalkline is North America's leading provider of freeplay prediction games. Used by leading casinos, affiliates and media to acquire, engage and retain sports betting and iGaming customers.