
If you want to squeeze the most out of your Shopping Ads, this is a must-watch session!
What you’ll learn from the session:
- An optimized feed increases your exposure: The more (accurate) data you provide to Google, the better Google will rank your products, which creates increased exposure.
- An optimized feed improves campaign structure and targeting. Without proper product types, brands, or custom labels, you can't create an optimal campaign or set precise targets.
- Feed quality impacts performance: While there's no visible 'quality score,' a better feed leads to higher relevance and improved Shopping Ads performance with lower CPCs.
Reasons to not miss this session:
- Get a free Notion template to optimize your feed easily
- Discover what matters for feed optimization in 2025
- Gain 5 fresh facts to improve your ads