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The Moving Minds Team invites you to their webinar

Moving Minds – how attitudinal and behavioural insight can unlock spending power in home movers

About this webinar

Join the Moving Minds webinar, hosted by Cogent to learn how attitudinal segmentation and behavioural psychology unlocks spending power in home movers.

We'll be discussing:

  • How moving home is the biggest inertia buster in terms of consumer spending - what opportunities does this present for brands?
  • Learn how attitudinal segmentation and behavioural psychology help us create marketing comms that really resonates with audiences
  • There’ll also be a touch of 18th century French philosophy and dressing gowns! (no really!)

Hosted by

  • Team member
    Gareth Evans Head of Moving Minds @ Cogent

    Gareth’s worked in creative agencies of various shapes and sizes for the last 15 years and is now Growth Director at Cogent where he works with marketing leaders to explore new ways to tackle their biggest communications challenges.

  • Team member
    Ben Taylor Research Director @ Ragdoll Research

The Moving Minds Team


Cogent are an integrated marketing agency creating simple and effective ideas through our ethos of togetherness.