GDPR and Consent Management - key topics from the perspective of Germany, France and the UK

The GDPR forms the data protection framework in the EU and even beyond the EU borders it is often used as a recognised data protection standard. But how do different Member States implement the GDPR at national level? Where are the similarities and where are the differences?

For companies and their marketing departments, it is often not easy to maintain a precise overview of the applicable data protection regulations in different countries. One thing is clear: The GDPR sets the standard.

• But how does the German Bundesgerichtshof (Federal Court of Justice) interpret data protection in its rulings in Germany?
• What does the new German Bundesdatenschutzgesetz (Federal Data Protection Act) contain?
• What is the CNIL all about in France?
• How is data protection regulated in non-EU Member States such as the UK?

In our webinar with Prof. Dr. Christoph Bauer we take a look at the different interpretations of the GDPR as well as the data protection regulations in Germany, France and the UK.

In addition, we clarify the question of how companies and marketers can keep an overview in the data protection jungle and how the IAB TCF 2.0 Framework can help to transparently show which potential partners are 100% data protection compliant.

• What is the IAB TCF 2.0, which criteria does it base on?
• ...and how can you become a member as a software provider?

When it comes to data protection, a lot of marketers are also concerned with the question of consent management. Commanders Act is a member of the IAB TCF 2.0 and accompanies its customers in the question "How can data protection, consent management and performance-driven online marketing be combined?" In a short practical excursion, David Cordes, Team Lead DACH at Commanders Act addresses this question.

Following the two presentations by Prof. Dr. Christoph Bauer and David Cordes, you will have the opportunity to ask questions to our two experts in a 15 - 20 minute session 🙂