What you need to know: The changes reshaping the media industry – with Fredrik Hillerbrand

What to Expect

Join us for a exclusive session with Fredrik Hillerbrand on the disruptions reshaping the media industry. With a career spanning key roles at Strix, Strong Productions, and Warner Bros IVTP, as well as chairing the Danish Producers Association, Fredrik has been at the forefront of media transformations for decades. He’ll be breaking down the major shifts in content creation, user behavior, and distribution – and what they mean for your production strategies in 2025. If you're navigating changing viewer habits and the growing influence of social video, this is a talk you won’t want to miss 🔥

What you’ll learn

The media landscape is changing fast, especially with streaming taking over and the evolving way people engage with content. Fredrik will break down the key trends and insights you need to stay ahead, including:

💡 How these shifts are impacting content creators, producers, and distributors.

💡 Strategies for maximising the value of your intellectual property (yep, that’s your original content).

💡 Approaches for monetizing your existing content library more effectively.

Why join?

This is your chance to gain valuable industry insights from Fredrik’s extensive experience and stay ahead of the latest trends shaping the media landscape. Walk away with actionable strategies to build your creative flywheel and future-proof your business. Don’t miss the opportunity to learn from one of the industry’s best 💥