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Crayon invites you to their webinar

Optimize Your IBM Software Investment and Stay Correctly Licensed

About this webinar

The IBM licensing landscape is as vast as it is complex. Knowing how to optimize your IBM estate whilst remaining compliant can be challenging but when done with correct know-how, it translates to great cost savings.

Join Erling Hesselberg, Vice President of Crayon Group as he talks about Crayon Cloud Analytics for IBM Software on this webinar. 

Explore and discover how you can:

  • Be correctly licensed and compliant with your IBM technology estate
  • Dramatically reduce exposure with IBM audits
  • Control resource drain 
  • Focus on value-added IBM technology

Why Crayon?

Crayon is a Platinum IBM Business Partner, a System Z Business Partner and an expert with IBM technology. Crayon has wide exposure in SAM-centric IBM project and program delivery to several banks, financial services companies and other organizations. Some of the benefits these programs and projects have delivered are:

  • IBM specialist support for third party tool utility (Flexera, etc.)
  • Complete ILMT reporting
  • ILMT Installation, Upgrades and maintenance
  • IBM PPA and Client Procurement normalization
  • Long term SAM Manages Services

Crayon has powerful proprietary platforms like Service-iQ that help businesses run well-managed Crayon SAM Programs which range from Maturity Assessments and extend to Managed Services like Cloud and SAM Economics. This platform is also linked to our ticketing service desk that can assist IT managers answer their IBM Licensing queries.

More about our speaker

Erling has over 20 years of proven sales & management experience in the IT industry with deep knowledge of IBM, Microsoft, AWS and other Global vendors. He has deep experience in advising businesses afflicted with growth halts and create new revenue streams by opening up new routes to market. He has recruited and nurtured high-performance teams in markets that were both declining or experiencing massive growth.

Erling is an expert in:

  • Business, Sales & People Management
  • IT Product Management & Business Development
  • International Software industry
  • Software Asset Management (SAM), Software Audits & Compliance
  • Internet of Things (IoT), Artificial Intelligence (AI), Machine Learning (ML), Digital Twin and more
  • Vendor Relations at the executive level (Microsoft, AWS, IBM, Alibaba & Google)

We look forward to having you with us!

Best Regards,

Crayon Marketing

Hosted by

  • Team member
    Crayon Marketing


Crayon helps customers build their commercial and technical foundation for a successful digital transformation journey. Our services framework allows customers to rightsize and optimize their IT estates throughout the entire lifecycle to unlock technology potential and innovation while saving costs.