Activating and Retaining Digital Health Members - with Meru Health

When your product or service impacts something as intimate as your customer's health, building customer engagement campaigns requires an extra level of compassion and personalization.

Don't miss this opportunity to hear from special guest Tuure Lönnroth on how his team at Meru Health is using data-driven messaging campaigns to help their members adopt and maintain consistent mental health practices.

What you’ll take away:

• Tips on approaching customer engagement when your product or service is very intimate to your customer
• Strategies for building behavior-based campaigns that lead customers to your product's value
• Push/Mobile ideas - when to message? (and when to hold off)
• Takeaway Content: "The HIPAA Marketing Guide"

About Customer.io: Over 4,000 businesses use our comprehensive, cross-channel platform to convert, engage, and retain their customers with the ability to build data-driven segments and campaigns that adapt to their key behaviors.