About this webinar
Design is integral to the shift to a more circular economy. Together, DS Smith's Design & Innovation and Sustainability teams have created a set of Circular Design Principles that translate the Ellen MacArthur Foundation's circular economy model into packaging solutions.
With this Purpose, they have stated that they are Redefining packaging for a changing world.
Next, becoming strategic partners of the Ellen MacArthur Foundation, DS Smith has accelerated the progresses towards a circular economy. As Dame Ellen MacArthur says: "Design is integral in the shift to the circular economy"; design is the key enabler for products and material to be kept in use for longer. A move to a circular economy is based on the principles of designing out waste and pollution, keeping products and materials in use, and regenerating natural systems.
For this reason, DS Smith has developed and issued a set of simple principles which guides the Design & Innovation community to become experts in circular design and, on a daily basis, to develop more circular packaging solutions.
DELIVER 2020 - Online on 8 + 9 October 2020 | Europe's largest elite event in retail operations
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