About this event
This February, both the French and Austrian Data Protection Authorities declared Google Analytics to be illegal in France and Austria. This groundbreaking decision could impact millions of websites currently relying on Google Analytics to track their website performance.
With the emergence of a cookieless web and the rise of data privacy laws around the world, data from analytics solutions such as Google Analytics is often incomplete or difficult to rely on. But if you work in digital marketing or SEO, analytics data on your website's traffic is essential to understand the impact and establish the ROI of your actions.
Are your website analytics breaking the law? Join us to find out more on the decision impacting Google Analytics, discover some analytics alternatives and best practices for analytics and recommendations to guarantee GDPR and CCPA compliance.
Jérôme Salomon, Senior SEO Strategist at Oncrawl, Clément Hochedez, Senior SEO Manager at Didomi and Thomas Adhumeau, CPO at Didomi will show you:
Together, let’s be the trailblazers of a new era of data collection and analytics. We look forward to seeing you!
Didomi builds technology that allows organizations to place customer consent at the core of their strategy. By making consent and preferences easily accessible, companies benefit from compliant customer data while seeing higher engagement and increased user trust.
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