Didomi invites you to their event

Mastering Privacy-First Advertising: the Google CMP Certification and IAB TCF v2.2

About this event

In May 2023, Google made a significant announcement, requiring publishers and developers using Google products to implement a Google-certified TCF CMP when serving ads to EEA and UK users. This had a major impact for publishers and retailers but also notable implications for the mobile and gaming industry as the certification is necessary for using AdMob, transforming the way advertising operations are conducted.


With the dynamic landscape of digital advertising, it can be challenging to keep up with the latest developments. That's why we have organized this exclusive webinar to provide you with a comprehensive understanding of the IAB TCF v2.2 and Google CMP certification, empowering you to leverage advertising in a privacy-first era.


The webinar will take place on the 11th of July at 4pm (CEST) and will be hosted by:

  • Samuel S. Morse, Global Strategy Lead, Regulation and Privacy at Google
  • Romain Gauthier, CEO at Didomi


During this webinar, our speakers will discuss:

  • Explore the motivation: Discover the reasons behind the the TCF v2.2 & Google CMP Certification. We'll also zoom in on the impacts on mobile and gaming industries using AdMob.
  • Take action: Understand what is required from your side to navigate these developments
  • Transform your strategy: Learn about the anticipated impact on your advertising strategy
  • Prepare for tomorrow: Gain insights on how to leverage advertising in a privacy-first era


Who should attend?

This webinar is designed for professionals seeking a better understanding of the new Google CMP Certification and IAB TCF v2.2 and their implications on AdSence, AdMob and AdManager. Whether you're a marketer, publisher, developer, or industry enthusiast, this session will equip you with actionable knowledge to make the most out of this new framework and prepare for a privacy-first advertising future. .


Don't miss this opportunity to stay ahead in the rapidly evolving advertising landscape. Register now to secure your spot!

Hosted by

  • Team member
    T
    Romain Gauthier CEO

  • Guest speaker
    G
    Samuel S. Morse Global Strategy Lead, Regulation and Privacy @ Google

Didomi

Didomi allows organizations to place customer consent at the core of their strategy.

Didomi builds technology that allows organizations to place customer consent at the core of their strategy. By making consent and preferences easily accessible, companies benefit from compliant customer data while seeing higher engagement and increased user trust.