Building Workplace Fundraising Initiatives + Securing Team Buy-In

The American Cancer Society (also known as ACS) is renowned for its efforts in cancer research, patient support, and advocacy. However, one of the lesser-known secrets to its fundraising success lies in its effective use of workplace giving. By doubling—and in some cases tripling—donor contributions through corporate matching gift programs, ACS has been able to significantly increase its fundraising results.

During this session, Annemarie Dillon will be presenting on how her team harnessed the power of workplace giving, including by securing internal buy-in and building out external resources. Join to see how you can adapt these approaches to raise more!