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Improving Fundraising Efficiency and Effectiveness with Matching Gifts

About this event

Improving Fundraising Efficiency and Effectiveness with Matching Gifts

In a crowded fundraising landscape, matching gifts can give you a competitive edge while generating significant revenue. If donors qualify for a matching gift through their employer, their initial donation could have twice the impact! As a result, capturing corporate matching gifts can improve your fundraising ROI metrics and fuel donor engagement. By promoting matching gifts then, you can increase your donor's lifetime value, increase donor retention, improve donor satisfaction, and more.

Join Double the Donation and Ellucian for this webinar as we discuss:

  • How to assess your current fundraising efficiency
  • How matching gifts can power fundraising and position your organization for success
  • How to best promote matching gifts to your prospective and existing donors
  • & More!

The more efficient and effective your fundraising is, the more progress you can make towards your mission and mission programming. By the end of this webinar, you will be prepared to use matching gifts as a way to fundraise smarter.

Unable to join the day of the session? Register anyway to receive a recording sent straight to your inbox. We cannot wait to connect with you!

Hosted by

  • Team member
    T
    Mackenzie Burckbuchler Partnership Success Specialist @ Double the Donation

  • Guest speaker
    G
    Kim Coelho Senior Director of Product Management @ Ellucian

Double the Donation

The industry leader in matching gift automation

Double the Donation is the leading provider of matching gift automation to fundraising organizations. Their product, 360MatchPro integrates seamlessly with fundraising platforms to increase revenue. DTD also specializes in industry research and resources to aid in nonprofit success.