About this event
The accessibility of investment services and the business impact of digital distribution channels have dramatically improved in recent years. But unfortunately, the lack of human encouragement often keeps damping client conversion and investor retention.
Jurgen Vandenbroucke, managing director at everyoneINVESTED, shares his thoughts on artificial humanity or how to restore the human touch in digital investment processes.
Jurgen Vandenbroucke has over 20 years of experience at various entities within the KBC Group. He is expert manager general manager at KBC, former head of innovation at KBC Asset Management. Jurgen is currently managing director of everyoneINVESTED, the KBC Group wealth tech spin-off. Jurgen holds a Ph.D. in behavioral finance and has published numerous academic publications on the topic. He teaches Financial Engineering at the University of Antwerp and is a research associate at the renowned Edhec Risk-Institute (France).
With 20+ years in wealth management, Laurent, as an Innovation Manager, launched unique products boosting KBC's investment reach. Now at everyoneINVESTED, KBC's tech spin-off, he's key in smartly channeling KBC's investment expertise, aiding firms in enhancing their digital investment operations.
Integrate behavioral technology in your banking app to turn clients into investors by improving onboarding, profiling and engagement.
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