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From fragrance design to sewing machines : How Interparfums and Bernina are making the most of mobile

About this event

Headlined by Bernina and InterParfums and with the participation of loyalty specialist Fielo and all-in-one mobile platform FollowAnalytics, this webinar will moderated by John Koetsier, Forbes senior tech contributor.

With physical shopping restrictions here to stay and customers used to excellent online experiences with digital giants, user experience online & offline has become more important than ever. Timely and personalised engagement strategies as well as loyalty development initiatives are critical for businesses to attract and retain customers if they are to achieve their revenue targets.

In this webinar, we will openly discuss how brands can make the most of mobile in 2021, with concrete examples how Interparfums and Bernina have overcome challenges. Fielo will expand on how loyalty, when combined with mobility, drives behavior changes among clients, partners and staff

Panelist :

Cécile du Chesnay - International Operational Marketing Director at Interparfums 🇫🇷

Gregory Duval - Territory Manager Sales EMEA at Fielo 🇵🇹

Thomas Hack - Online Marketing & CRM Manager at Bernina 🇨🇭

John Koetsier - Senior tech contributor at Forbes 🇨🇦

Jean-Vincent Chardon - UK&I at FollowAnalytics 🇬🇧

You are not available that day? No problem ! You can access our webinar replay at any time by registering beforehand 😉

Hosted by

  • Team member
    Jean-Vincent Chardon Sales @ FollowAnalytics

  • Guest speaker
    Gregory Duval Territory Manager EMEA @ Fielo

  • Guest speaker
    John Koetsier Senior Tech Contributor @ Forbes

  • Guest speaker
    Thomas Hack Online Marketing & CRM Manager @ Bernina

  • Guest speaker
    Cécile Du Chesnay International Operational Marketing Director @ InterParfums


La première plateforme mobile sans code

FollowAnalytics permet de générer des applications mobiles natives à partir de votre site web et de l'enrichir grâce à l'outil analytics le plus fin du marché ainsi que des campagnes de Push et d'In-App ultra-personnalisées.