Why Absorbing Costs Doesn't Work as a Long-Term Strategy

75% of dealer groups we surveyed don't currently track the source of EV charging energy costs. This means the energy used for customer MOTs, servicing, demo vehicles, courtesy cars and staff charging is being silently absorbed, with no visibility into where these costs need to be allocated. To put the potential scale of this into perspective, one of our dealer group customers came to us when they discovered they had lost over £300,000 in unattributed energy costs.

As EV volumes grow, so does the problem. Session Cost Allocation from Fuuse gives you the visibility to start recovering these costs and turn a margin hit into a new revenue steam. Plus, if you’re ready to go further, Arnold Clark will be joining us for a live case study of how they turned their charge point infrastructure into a new asset for the business.

In this webinar, Mark and Andy will cover:

• Why absorbing EV charging costs is structurally unsustainable as a long-term strategy
• A live demo of Session Cost Allocation;, attributing EV charging costs by department, vehicle and session
• How Fuuse makes this possible without replacing your existing hardware
• A real-world case study from Jamie Green at Arnold Clark on how they generate revenue from EV charging

Whether you're already feeling the pressure of unallocated costs or simply haven't considered what your charge points could earn you, this session will give you a practical framework for making EV charging work for your business.