About this event
The New Era in Ad Monetisation: How App Bidding is Transforming Businesses
Co-Hosted with Facebook
Original Air Date: Wednesday June 24th 2020 - 11am BST
Our panellists are:
- Brian Truman, Head of Digital Ad Monetisation, GSN Games
- Wai Quai Chong, Strategic Partner Manager, Facebook
About this webinar:
App bidding is driving a major transformation in ad monetisation. Throughout the last year, bidding has gained increasing momentum as more publishers and the wider ad tech ecosystem are adopting bidding as their preferred ad monetisation approach.
Join this webinar to learn the latest on how app bidding is impacting publishers, including:
- Why app bidding matters and the latest adoption trends
- How bidding is transforming business based on insights from our latest report
- Best practices to keep in mind when starting on your bidding journey
