GIM invites you to their event

How to build stronger customer relations with geo-segmentation

About this event

During this webinar, Carl Bassi (Geodata Specialist at GIM), Peter Trap (Managing Director Belgium at The Data Agency) and Wouter Smit (Data Scientist at EDM) will present you

• The possibilities of geo-segmentation.

• What new geo-segmentation data exist and how you can use it.

• The emergence of the new segmentation model GeoType and how, thanks to information about living environment, lifestage and income of all Belgian households, you can gain even more insight into your customers.

• How to geo-segment your customer database, map target groups and achieve a stronger customer relationship based on a real life example.

Hosted by

  • Guest speaker
    WS G
    Wouter Smit Data Scientist @ EDM

  • Guest speaker
    GD G
    Guy Daenen GIM

  • Guest speaker
    PT G
    Peter Trap Managing Director Belgium @ The Data Agency


Smart Geo Insights

GIM is a leading Belgian provider of geospatial data integration, geospatial AI and Geo-ICT solutions. With a team of more than 70 geo experts, GIM is helping businesses, authorities and utilities to take smarter decisions and to work faster.