Greenbook invites you to their event
About this event
Consumers are living their lives on camera, making video research, in-depth interviews (IDIs), and consumer immersions feel like an increasingly intuitive choice for researchers. Video puts a face to a name, getting clients closer to their customers’ lives for a deeper understanding of behaviors and attitudes.
With new developments in AI, what used to take hours and hours of video research can now be analyzed in a matter of seconds — surfacing more meaningful insights quickly, and changing the way researchers do their jobs.
Join Greenbook, Bulbshare, and Premier Foods for a free webinar on Thursday, January 25, 2024 at 11 am ET to explore a new frontier of video research, supercharged with AI analysis. Through an exclusive look at a case study with Bulbshare and Premier Foods, you’ll learn more about injecting consumer truths with a variety of video techniques and learn how to master AI companionship to develop discussion guides, interview transcripts, keyword analysis, and ready-to-use reports.
What You’ll Learn
Hosted by
Nina hosts Bulbshare's webinars, leading discussion on research, tech, and consumer trends.
Amoné is a passionate researcher with a drive for discovering innovative approaches to consumer insights.
Emma is the Head of Insights in the Savoury division of Premier Foods, with extensive insight experience at a number of leading brands.
As Head of Product at Bulbshare, Juan is at the bleeding edge of AI development.
Greenbook is a global leader in providing events, publications, and digital resources for market research, marketing, and business professionals.
