How to Accelerate Your Qualitative Research Insights without Sacrificing Quality

Qualitative research projects sometimes feel like they take forever to finish. By the time you’ve finally completed your analysis, stakeholders have likely moved on to something else. But, it doesn’t have to be that way...

Join Michael Mace, VP of Market Strategy at UserTesting, for an in-depth tutorial on accelerating your qualitative research while gaining the reliable, top-tier results you want and need. 

Throughout the discussion, you’ll learn the many benefits of streamlining your recruiting, remotely testing in-store experiences, and automating your analysis. We’ll explore the stories of big brands like AAA, Deliveroo, Freeletics, Dick’s Sporting Goods, and GoDaddy, and share proven methods that will help to make your qualitative research more effective.

3 major takeaways to accelerate your next analysis:

1. Remote Tactics: Learn to achieve cheaper, faster, and easier data remotely without sacrificing quality
2. Research Techniques: Discover how market researchers are combining quantitative and qualitative studies using Qualtrics
3. Automation Tips: Explore tools to help speed up your recruitment and data collection