About this event
2024 Global food trends observatory
The mission of CCPA Group is to engage our know-how for the competitiveness and sustainability of animal production. Yet, more than ever, consumers are taking power and dictating their expectations to the various players in the animal industry. Studying their purchasing and consumption practices and trends is thus key to adapting our offers and services!
Every year, the CCPA Group conducts a review of major global food trends, at the crossroads of various influences (climatic, geopolitical, health, socio-economic...), which feeds into our projects, developments and expertise. This work is the result of a cross-analysis of:
- Global consumer expectations and evolving practices,
- A benchmark of food innovations launched by the agri-food industries,
- Previous year Food sales (consumer panels and retail studies).
We are delighted to invite you to a presentation of the 2024 Global Food Trends Observatory, to share with you the challenges of transformation that these trends imply for the whole animal production sector.
CCPA Group offers a wide range of innovative product solutions (feed solutions, farm specialties, functional ingredients) and services and expertise (digital solutions, specialists by animal species, nutritionists, formulators, technologists...).
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