Artificial Intelligence has entered a new phase of maturity. As AI and agentic technologies evolve at unprecedented speed, organizations face increasing pressure to scale adoption, generate measurable business value, and avoid falling behind more AI-enabled competitors.
Our latest research reveals an execution gap: while 58% of organisations have a fully defined AI strategy, only 44% have implemented an AI operating model. At the same time, 79% of AI initiatives fail during or shortly after the pilot stage, highlighting the challenge of translating AI ambition into value creation.
To celebrate the launch of the AI Trends Report, Ibexa, OMMAX, and Make invite you to an exclusive webinar exploring how leading organisations are turning AI investments into sustainable business value.
Drawing on insights from 250 executives across Europe and more than 500 AI transformation projects, this session will provide a practical perspective on what separates AI leaders from followers. We will discuss how organizations are overcoming common scaling barriers and why the next frontier of AI value creation lies in orchestrating AI across teams, operating models, software, data, and workflows.
Gain insights into:
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How leading European organizations create measurable business value from AI
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Why most AI initiatives fail to scale and how to overcome these barriers
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What differentiates AI leaders in terms of operating models, governance, and organizational readiness
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How to move from isolated AI usage to enterprise-wide orchestration
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Why orchestrating AI across teams, software, data, and workflows is becoming a competitive advantage
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The strategic priorities shaping AI-driven growth and transformation in 2026
Key discussion topics
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AI maturity and the execution gap: why many organizations have defined AI strategies but continue to struggle with operating model implementation, governance, and enterprise-wide adoption.
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From pilots to business impact: learn how organizations successfully scale AI and translate experimentation into measurable business outcomes.
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Data, integration and organizational readiness: discover how organizations are overcoming integration complexity, fragmented data foundations, and organizational barriers to enable AI at scale.
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Governance in the age of agentic AI: explore how organizations are approaching AI governance, risk management, compliance, and readiness for increasingly autonomous AI systems.
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From scaling to AI orchestration: learn why the next frontier is no longer individual AI use cases, but orchestrating AI across teams, workflows, software, and data to create sustainable competitive advantage.
Watch this webinar, where Ibexa, OMMAX, and Make discuss how leading organisations are creating measurable business value through AI.
