Incubeta invites you to their event
About this event
After an unparalleled two years of change, the retail landscape has had to adapt to a “new normal” of shopping habits. With the emergence of digital storefronts, the rise of social commerce (approximately 38.2 million people in South Africa engaging in online activity), consumers are looking for more tailored experiences, at their fingertips. This is where data comes in.
But how do you maximise the potential of data, in a world where the cookie is crumbling and privacy policies change on what feels like a daily basis?
Our latest webinar (first broadcast on the 3rd March 2022) answers some of these questions. Our retail & data experts take a deep dive into the South African retail landscape, and are joined by some of South Africa’s biggest industry retailers, to discuss how they have used data to revolutionize the way that they incorporate the use of data in decision making and overall business strategy and growth.
Key takeaways from the session include:
Hosted by
Pranav is a passionate public speaker with over a decade of experience talking to live audiences. He has worked across analytics, revenue strategy, and sales roles at Google for the last 6 years, spanning markets such as the UK&I, East Africa, and South Africa, sectors including retail & finance, and clients from SMBs to multi-billion dollar global brands. He currently leads Google’s retail advertising business in Sub Saharan Africa, working closely with the region’s largest pure-play and multichannel businesses on developing marketing strategies and business plans that drive sustainable long-term growth through strategic partnership with Google. Pranav holds engineering and liberal arts degrees, believes in the transformative power of naps, and makes a mean cup of hot chocolate.
We’re an international team of experts in marketing, technology, data and creative, who came together because we want businesses to make the most of the opportunities the digital landscape provides. From the fundamentals to the final creative, we’re dedicated to helping you on your journey.
