About this event
Most brands are leaving too much incremental revenue on the table. But with a few adjustments to your ad campaigns and your analytics process, you’ll be able to convert a whole new cluster of shoppers.
In this webinar, Jason Landro, co-CEO of Nectar, shows brands how to drive incrementality and boost profits on their ad campaigns.
He discusses:
- Using AMC tactics, like bid boosting, to refine the audiences that see your ads
- Conducting full-funnel campaign analyses to identify where your shopper journey is breaking
- Leveraging the Search Query Performance Report to unlock incremental opportunities in search
Hosted by
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Team member
Rolando Galeana Marketing Manager @ IntentwiseT
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External speaker
Jason Landro Co-CEO @ NectarE
Jason Landro, Co-CEO of Nectar, helps Amazon 1P and 3P brands drive profitable growth by aligning strategy, operations, and performance marketing into a unified growth engine.
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Team member
Sreenath Reddy CEO @ IntentwiseT
Sreenath K Reddy is the Founder & CEO of Intentwise, an Amazon advertising optimization, and analytics platform.
Intentwise
Intentwise is the Commerce Observability platform, turning fragmented, multi-channels into a single intelligence architecture that operates as the ground truth for your commerce teams.
