About this event
Personalized, memorable gifts can help capture attention and lay the foundation for account relationships, but when it is too much or too little, and how do companies find the right balance?
Join us on Tuesday, May 25th for our coffee break discussion with Lauren Alt-Kishpaugh, Director of Demand Gen at Postal.io, and Ellen Smoley, Growth Marketing Manager at Iron Horse. We’ll explore the do's and don'ts around gifting, where experiential marketing matters in your ABM strategy, and how to gift wisely and purposefully.
In this discussion, Lauren and Ellen will cover:
Iron Horse specializes in creating demand for the technologies that are transforming the world. We're dataheads, creative thinkers, and demand gen experts with a collective passion for connecting the dots between marketing efforts and results.
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