About this event
In this webinar, we will delve into blockchain technology and how it can be applied in the sports industry, in ticketing, merchandising, player transfers, betting, streaming, fan engagement or sponsorships, among others. We will present different real cases of how blockchain is being used in the sector and look at other trends that are coming thanks to this decentralized technology.
Josep María Monti is an entrepreneur in the sports industry with great experience as an entrepreneur and investor in technology startups. He has a solid background in multiple digital segments of sportstech, such as e-commerce, fan experience, sports analytics, spots media, digital content and gaming. As an expert in the research and application of blockchain technology in the world of sports and business strategic manager, Monti has been one of the main drivers of the Barcelona Sports Tech Hub23, the entity he chairs
Educating the next generation of Leaders in Sport Management
Johan Cruyff Institute is an educational institution, founded by Johan Cruyff, aimed at educating athletes, sport and business professionals in the field of sport management.
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