About this event
For most businesses, this is a time of unprecedented challenge and uncertainty. Consumer behaviour has changed dramatically and brands are having to react with urgency.
While driving efficiencies across all marketing channels becomes critical, in crisis also often comes opportunity. Many retailers have seen spikes in demand for certain products or ranges, while others have been able to pivot their offering to capitalize on the current circumstances.
Whether you need to steady the ship or scale rapidly, performance marketing activity should be your first port of call.
Join this 1-hour session to hear from senior marketers who are currently navigating this crisis for some of the UK’s leading retailers. We'll be using live chat, polls and Q&A throughout so you can share your challenges, thoughts and ideas as part of the conversation.
We’ll be exploring how to:
Hosted by
Beth has 11+ years of experience in Organic Search, directing a team of 30+ digital PR & content professionals, and leading the strategy for a variety of leading brands such as Marks & Spencer and Virgin Money.
14 years’ performance marketing experience, formerly Chief Insight Officer at Matalan Direct.
12 years' digital analytics experience, formerly Head of Digital Optimisation at Sky.
Campaign Magazine Global Performance Marketing Agency of the Year.
Our clients gain direct access to a highly experienced team, working together to drive previously unthinkable results.