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Kantar invites you to their event

THE FUTURE OF CROSSMEDIA AND MARKETING ANALYTICS STARTS NOW

About this event

On June 2021, Kantar announced the acquisition of MeMo². We are happy to invite you to the first webinar for the Italian market: MeMo² will introduce THX. - the global leading Crossmedia and Marketing Analytics platform.

THX. is the next generation cross-media measurement platform which brings transparency and accountability in marketing seeing the effects of cross-media advertising and the Return On Ad Spend.

MeMo² elaborate on award-winning research cases (9x IAB Research Awards 2020/2021), which innovative approach received international recognition, and marks a new era in real-time, passive cross-media research.

Join us and learn about the latest developments in cross-media optimization for brand and sales growth.

Hosted by

  • Guest speaker
    G
    Coen Kempen Global Head of Strategy @ MeMo² a Kantar company

  • Guest speaker
    G
    Cristina Colombo Client Impact Director, Board Member @ Kantar

  • Guest speaker
    G
    Frank van Eijk Global Key Account @ Memo2 a Kantar company

  • Team member
    T
    Carlotta Donati Kantar

  • Team member
    T
    Equipe Kantar Marketing @ Kantar Insights

Kantar

Understand people, inspire growth

Kantar is the world’s leading data, insights and consulting company. We help clients understand people and inspire growth.