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Q4 Marketing Guide

About this event

Cyber Weekend is the major event of Q4, but the surrounding weeks make the difference between a good and great performance. In 2020, Cyber Weekend sales grew by 21% while holiday season sales grew 32%, putting a spotlight on the importance of pre and post Cyber Weekend planning.

Join Diamond-rank Klaviyo partner Chase Dimond and the Klaviyo Customer Education team as we walk through specific steps and strategies to grow revenue in Q4.

In this session we’ll cover:

  • 2020 stats and 2021 predictions
  • Preparation and foundation building leading up to Cyber Weekend
  • How to ace Cyber Weekend itself
  • Follow-up strategies to create repeat customers and increase LTV

Hosted by

  • Guest speaker
    CD G
    Chase Dimond Partner @ Boundless Labs

  • Team member
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    Chanel Phelps Customer Education Specialist @ Klaviyo

    Working out, sparkling water, and feeling the energy of our attendees are just a few of my favorite things.

  • Team member
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    Julie Accardo Customer Education Specialist @ Klaviyo

    I enjoy bringing home new plants, hiking with my dog, Gus, and learning about all of the fun brands that attend our live trainings!

  • Team member
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    Klaviyo Live Training Team Customer Education @ Klaviyo

    Klaviyo, is the customer platform for email, SMS, and more, that gives online brands direct ownership of their user data and interactions, empowering businesses to grow on their own terms.

  • Team member
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    Gillian Carlucci Sr. Customer Education Specialist @ Klaviyo

    Coffee and slipper enthusiast who loves seeing (and shouting out) repeat attendees in my trainings!

  • Team member
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    Jenn Brisebois Customer Education Specialist @ Klaviyo

    I have 20 years of dance training and drink no less than 2 cups of coffee per day.

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