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[Strategy session] Cyber Weekend offer and promotion strategy (for small to medium sized businesses)

About this event

About this event: A strategy session is a thought-provoking session where you'll learn industry best practices to inspire your future marketing strategies.

Intended audience: small or medium-sized business

Are you an email marketer or a marketing manager at a small or midsize business who is looking to build a promotional strategy for Cyber Weekend? We know that offering incentives during the busiest retail period of the year can be important for your brand but we also know that not every brand’s standards allow for deep discounting. Come to this session to find a strategy that works best for you.

Doesn’t sound like you?

Check out our entrepreneur or midmarket offerings on the same topic.

Event description: This session is geared toward small to medium-sized businesses. We will discuss different ways to create a promotional strategy that best fits your brand's needs for Cyber weekend.

In this session, we’ll:

  • Overview different promotional strategies
  • Provide real examples of successful campaigns
  • Present a calendar for planning Cyber weekend content

Session requirements:

  • Active Klaviyo account

Tips for success:

  • Use a second monitor or separate device so you can view both the webinar and your account
  • Come ready to learn and engage with other Klaviyo business owners and marketers
  • Prior to the training, brainstorm promotional strategies you hope to implement this year

Hosted by

  • Team member
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    Chanel Phelps Customer Education Specialist @ Klaviyo

    Working out, sparkling water, and feeling the energy of our attendees are just a few of my favorite things.

  • Team member
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    Gillian Carlucci Sr. Customer Education Specialist @ Klaviyo

    Coffee and slipper enthusiast who loves seeing (and shouting out) repeat attendees in my trainings!

  • Team member
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    Perrin Brown

  • Team member
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    Julie Accardo Customer Education Specialist @ Klaviyo

    I enjoy bringing home new plants, hiking with my dog, Gus, and learning about all of the fun brands that attend our live trainings!

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