Kraton invites you to their event

Enhancing Sustainability & Circularity in the Automotive Industry

About this event

We are celebrating 65 years of Styrenic Block Copolymer (SBC) innovation with a new series of webinars centered around sustainability and the circular economy.

Net-zero emissions by 2050 is an aspiring yet challenging goal for the automotive industry. Join speakers Roger Steens, Kristof Verschueren, and Sander Ridder, for our webinar: Enhancing Sustainability & Circularity in the Automotive Industry on October 6th at 10 am CST. You’ll discover how leveraging Kraton's high-performance auto solutions can enable improvements in supply chain sustainability. TPE Compounders, Automotive Tier 1 & 2 Suppliers, Converters, and OEMs are encouraged to attend.

In this webinar you will learn how Kraton can help you:

✅ Lower your carbon footprint and emissions

✅ Reduce the use of fossil-based materials

✅ Adopt circular design without trade-offs in performance

Meet Our Speakers:

ROGER STEENS | Sustainability Manager, Kraton

Roger is a sustainability professional with 30+ years of experience developing and implementing sustainability strategies that help organizations build their sustainable business model. His role focuses on integrating sustainability as a value driver for the business and managing Kraton’s Life Cycle Assessment (LCA) program.

KRISTOF VERSCHUEREN | Global Auto & Medical Market Leader, Kraton

Kristof has over 20 years of Marketing & Sales experience across different roles and industries. Kristof obtained his M.S. in Polymer Technology at the University of Loughborough. Prior to joining Kraton in 2014, Kristof worked at A. Schulman and Avient in focus areas including ABS development & healthcare.

SANDER RIDDER | Sr. Manager, Strategic Marketing, Kraton

Sander has led strategic marketing for the tires market since 2011, with a focus on translating market trends to innovation opportunities. Prior to joining Kraton, he held various global roles at DSM across Automotive, Building & Construction and Coating markets.

👍 Register above ⬆️⬆️⬆️! We look forward to seeing you at the event!

Hosted by

  • Guest speaker
    Roger Steens Sustainability Manager @ Kraton

  • Guest speaker
    Kristof Verschueren Global Auto & Medical Market Leader @ Kraton

  • Guest speaker
    Sander Ridder Sr. Manager, Strategic Marketing @ Kraton

  • Team member
    Yuliya Streen Global Strategic Marketing Director, Specialty Polymers @ Kraton Corporation


Kraton is a leading global producer of styrenic block copolymers (SBC) and pine chemicals, we manufacture high-performance materials that differentiate our customers’ products and meet multi-market needs.