L'Express Franchise invites you to their event
About this event
April 30 / Live B2B
Canada is often seen as a natural market for expansion: stable, structured, and accessible.
But that perspective is incomplete.
Behind this appeal is a key reality: success in the Canadian market doesn’t come from simply replicating an existing model. Expanding into Canada requires clear, strategic choices: decisions that will either support your growth or limit it.
This raises an important question:
Is expanding into Canada truly a strong growth opportunity?
And if so, under what conditions?
To explore these questions, IMAGINE FRANCHISE and L’Express Franchise North America are hosting a webinar focused on the real dynamics of the Canadian market and the strategic decisions it requires.
The aim is to provide a practical understanding of the market, helping you identify the conditions for a successful launch and the key decisions that will shape your expansion.
An analysis of market fundamentals and reasons why Canada represents a strategic opportunity for expanding networks.
An overview of the Canadian landscape, including its organization, key players, and market dynamics.
Direct expansion, phased development, local structuring: the choices that shape your network’s trajectory.
A commonly considered model whose limitations are not always fully understood.
Success factors, key considerations, and how to execute effectively.
Stéphane Breault
Franchise Leadership Strategist | Executive Coach for Franchisors
IMAGINE FRANCHISE
A former CEO of franchise networks, Stéphane Breault has spent over 15 years supporting executives in structuring and scaling their organizations.
Author of À l’attention des leaders de franchises, he brings an approach focused on value creation, grounded in operational experience and decision-making.
Because international expansion is not just about intent.
It depends on your ability to structure, make the right calls, and execute effectively.
– Understand what the Canadian market truly offers
– Identify the key decisions that shape your network’s trajectory
– Assess the relevance of your market entry strategy
📅 April 30
Register to receive the access link and join the live webinar.
Hosted by
L’Express Franchise UK is the European leading digital platform helping franchisors attract high-quality, pre-qualified candidates through strategic content, data-driven visibility and expert industry insight.
