About this event
More and more companies are moving in international environments in which it is essential to consider some aspects of the protection of copyright, trade marks and patents.
By granting exclusive rights on the use of an invention or creation, IP rights give their holders several advantages, which properly exploited can be used to bring highly competitive products to the market, increase market share and revenues.
Nevertheless, holders must be aware that such rights can be geographically limited and, therefore, subject to further protection if they are planning to enter foreign markets.
PARSEC in collaboration with the Latin America IP SME Helpdesk will host a webinar for EU SMEs interested in doing business or enter R&DT collaborative relationships in Latin America.
The main issues concerning the protection of Intellectual Property to bear in mind when internationalizing a business will be explained. Special attention will be then given to the idiosyncrasies of IP protection in Brazil, Argentina, Chile and Mexico.
What you can expect:
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The Latin America IP SME Helpdesk offers first-line support on Intellectual Property and IP rights matters to facilitate the expansion of European SMEs and SMEs from countries associated to the Single Market Programme (SMP) that operate or intend to access the Latin American market.
The Helpdesk provides free, expert and confidential IP advice on trademarks, patents, designs and copyright in Latin America. It also provides training and webinars on how to manage Intellectual Property Rights in Argentina, Brazil, Chile, Colombia, Mexico and Peru, among other LATAM countries