About this event
Brands have had to completely rethink their thought leadership programmes in recent months. Many are struggling to ensure that their content remains relevant and resonates powerfully with audiences at different phases of the crisis. Given that countries and industries will re-emerge from the crisis at different speeds, there is added complexity -- the right messaging and tone for one customer can miss the mark for another. So how do you ensure your content stays valuable, timely and relevant across your global customer base?
For the second discussion in our ‘Content in a crisis’ webinar series, Thought Leadership Network has lined up an exciting team of speakers from Accenture and insight-led marketing specialists Longitude, who will share their expertise and insight on this important stage of change in our adaptation and recovery.
Join us for this online conversation to find out:
The Thought Leadership Network is a unique membership group that aims to promote thought leadership as both a marketing strategy and a career and provide a forum for practitioners to share ideas and knowledge.
Membership provides access to a range of exclusive benefits that ensure our members have the insight they need to develop their careers and contribute to advancing the wider thought leadership practice.
Join now to become a founding member and enjoy 12-months free access and subscription to the Network.
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