About this event
Businesses desperately want to deliver, and buyers expect, a personalized experience when interacting with a company’s website. How exactly do organizations with multiple customer segments and high web traffic accomplish this at scale?
Hear Intercom, MadKudu, and Clearbit discuss the best practices around delivering a truly personalized and hyper-relevant website experience and how MongoDB qualifies, scores, and engages with anonymous website visitors.
What you’ll learn:
MadKudu predicts the value of every lead wherever they are in the funnel, helping marketing leaders to quickly assess their marketing programs and adjust spend and efforts accordingly. MadKudu brings the value of data science and predictive analytics to modern marketers.
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