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MadKudu invites you to their event

CMO Confessions: The Future of Marketing Measurement [On-Demand]

About this event

Take a break from the typical virtual sessions that include far too many PowerPoint slides, and join us for a live discussion with three incredible marketing leaders from growing B2B organizations. They'll be sharing the raw, uncensored truth about:

  • Articulating the value of marketing amongst an ever-changing set of CMO responsibilities
  • How they've changed the perception of marketing
  • The future of marketing measurement and how they've gotten buy-in from peers and the board

Bring your questions and a notebook as we'll have plenty of time for Q&A and you'll be sure to leave with something tangible!


  • Andrea Kayal, CMO at Electric.ai
  • Eric Keating, VP Marketing at Appcues
  • Alex Poulos, VP Marketing at DocSend
  • Laura Kendall, VP Marketing at MadKudu, Moderator¬†

Hosted by

  • Guest speaker
    Andrea Kayal CMO @ Electric

  • Guest speaker
    Eric Keating VP Marketing @ Appcues

  • Team member
    Laura Kendall VP Marketing @ MadKudu

  • Guest speaker
    Alex Poulos VP Marketing @ DocSend


MadKudu is a no-code platform that allows marketers to use data and science to run all of their go-to-market motions with their current team and stack.