Influencing Insider invites you to their event

Influencing Insider with a Special Panel: Trevor Long, Karissa Breen & Phil Sim

About this event

Due to a scheduling change, we cannot bring you Insider with Phil Sim this week.

Instead, next Thursday, we're excited to present a very special end-of-year live panel on modern media.

Our guests for this week will be:

Trevor Long, founder and author of EFTM, has been working as a Technology Commentator in the media and for his EFTM brand since 2007 providing analysis on the latest tech news and has worked in the media since 1995. He has also done work, including resident tech appearances on Channel Nine and radio for 2GB. 

Karissa Breen - founder of KBI Media, a former cybersecurity and communications worker who founded KBI Media to assist tech companies in communicating and engaging more proficiently. KB is also the Vice President of YOLO Communications and is also a corporate board member at Canberra Business & Technology College. 

Influencing CEO Phil Sim, An IT Journalist for 30 years, Phil is Influencing’s CEO and Founder. He’s passionate about video journalism and, along with a team of developers, has introduced asynchronous interviews and text-to-speech tools to the Influencing platform's built-in video editor.

Together, we'll be looking at:

  • What's changed for journalists (and what hasn't)
  • What mediums matter most in modern media 
  • How to tell stories effectively in 2025
  • Why content ownership matters for journalists now more than ever
  • How PR and marketing folks can fine tune their approach to help serve journalists.

We'll be Live from the special time of 11am next Thursday December 5th, taking your questions for each of our panellists across the extended half-hour episode.

Hosted by

  • Team member
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    Mike Woodcock Host @ Influencing

  • Guest speaker
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    Trevor Long Technology Commentator @ EFTM

    Trevor Long, founder and author of EFTM, has been working as a Technology Commentator in the media and for his EFTM brand since 2007 providing analysis on the latest tech news and has worked in the media since 1995. He has also done work, including resident tech appearances on Channel Nine and radio for 2GB.

  • Guest speaker
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    Karissa Breen Founder @ KBI Media

    Karissa Breen - founder of KBI Media, a former cybersecurity and communications worker who founded KBI Media to assist tech companies in communicating and engaging more proficiently. KB is also the Vice President of YOLO Communications and is also a corporate board member at Canberra Business & Technology College.

  • Guest speaker
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    Phil Sim CEO @ Influencing

    Influencing CEO Phil Sim, An IT Journalist for 30 years, Phil is Influencing’s CEO and Founder. He’s passionate about video journalism and, along with a team of developers, has introduced asynchronous interviews and text-to-speech tools to the Influencing platform's built-in video editor.

Influencing Insider

MediaConnect drives Influencing, the team behind the Influencing PR and media news website, the IT Journalism Awards and TechLeaders. Visit Influencing at www.influencing.com.au