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Messe Frankfurt Middle East invites you to their webinar

Digital Transformation and Industry 4.0

About this webinar

Industry 4.0 is revolutionising the way manufacturers compete. The digitisation and automation opportunities offered help upgrade factories or build new systems to improve quality, reduce costs and increase revenue. While the benefits can be significant, the approach to technology adoption may seem overly complicated. Faced with the new technologies and complexities of transforming the business, companies may find it difficult to pave the way for a successful digitisation journey.

This webinar will discuss the key challenges of embracing Industry 4.0 and explain why business transformation projects are often failing, along with concrete ideas on how to make your investment pay off.

Hosted by

  • Team member
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    Messe Frankfurt Middle East

  • Guest speaker
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    Tulika Saxena Associate Vice President @ Aranca

    Tulika Saxena heads the Digital Technologies Advisory vertical at Aranca. In this role, she is responsible for advising clients on their digital strategies across verticals including industrial, energy, retail, transportation, and logistics.

  • Team member
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    Messe Frankfurt Middle East

  • Guest speaker
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    Dr. Jassim Haji President @ Artificial Intelligence Society Bahrain

    Dr. Jassim Haji has management and executive experience in Aviation, Hospitality, Technology and Telecommunications for over 30 years. He has served on the board of directors of a leading hospitality and tourism technology provider in the Middle East and on SITA Council representing the Middle Ea...

  • Guest speaker
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    Rami AlAshqar Business Development Manager @ Bosch

    Mr. Rami AlAshqar is the Business Development Manager at Bosch Rexroth Middle East. He began his career in 1998 with Rexroth as a Field Service Engineer in Illinois, where he worked for 10 years. He then moved on to become a Product Manager, responsible for different product lines for the Electr...

  • Guest speaker
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    Leonard Thangavelu Country Manager (Asia Pacific) @ Abu Dhabi Chamber of Commerce & Industry – International Representative Office in Singapore

    Leonard has more than 25 years of experience in general and specialized management in Manufacturing, Information Technology and Supply-Chain sectors to companies across Asia-Pacific, Europe, North and South America, and, Africa.

  • Guest speaker
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    Mehrdad Mohasses Acting Dean of School of Management and Commerce @ Amity University Dubai

    Mehrdad Mohasses has more than 25 years of experience in higher education in Canada and UAE. Since 2017 Mo has been the Acting Dean of School of Management and Commerce in Amity University Dubai. Prior to joining Amity University, Mo was employed for 18 years by the Higher College of Technology...

Messe Frankfurt Middle East

Messe Frankfurt is the world’s largest trade fair, congress and event organiser with its own exhibition grounds with over 2,600 employees at 30 locations.

The Group’s Dubai-based subsidiary, Messe Frankfurt Middle East, currently organises 16 trade fairs & a series of conferences across the region.