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Netacea invites you to their event

Customer Loyalty: How are bots exploiting business logic?

About this event

Tuesday 22nd June, 4pm (BST)

Every business knows the harm done by card cracking attacks, yet few are fully aware of how damaging loyalty point fraud can be or how prevalent such attacks are today.

Loyalty point balances grew during the pandemic as consumers bought more online. Many customers have accumulated significant amounts of loyalty points from cancelled holidays and repeat custom to use post Covid. This makes loyalty point fraud an attractive prospect for cybercriminals who resell such points illegally; the attacks are cheap and easy, the risk is low, and the rewards are high.

Now is the time for retailers to get ahead of this alarming trend, before criminals attack and create yet more financial and reputation unrest for businesses after a difficult year.

In this webinar, Netacea’s Head of eCommerce discusses how loyalty point fraud is affecting retail websites now more than ever.

Join this webinar to learn:

  • How does loyalty point fraud work?
  • What risk does loyalty point fraud pose to retail websites?
  • How sophisticated bot management keeps retailers ahead of loyalty point fraud


Tom Platt, Head of eCommerce

Tom works with leading eCommerce, fintech, gaming, and media organizations to help them understand and quantify the impact of bots. Tom works closely with Netacea's largest customers to ensure they stay ahead of the latest bot challenges, whilst collaborating with Netacea’s product and threat teams to research emerging bot trends across industries.

Hosted by

  • Team member
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    Stacey Mugridge Marketing Executive @ Netacea

    Helping businesses to advance protections against malicious bot activity.

  • Team member
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    Netacea Bot Management Netacea

  • Team member
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    Alisha Spalding

  • Team member
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    Sian Roach

Netacea

Netacea has re-invented bot detection, creating new detection techniques that can detect and categorise more malicious bot activity with lower false positives than other techniques, constantly preventing malicious attacks.