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RGM Excellence: From Strategy to Growth in FMCG

About this event

FMCG leaders are navigating volatile costs, evolving consumer trade-offs, and increasing profitability complexity. This webinar will explore how best in class Revenue Growth Management (RGM) strategies help brands unlock sustainable growth through smarter pricing, assortment and promotional decisions. Attendees will gain practical insights and a global perspective on how leading FMCG players are activating RGM today.

What You'll Learn:

  • How inflation, volatility, and shifting shopper behaviors are redefining FMCG growth
  • Why one-size-fits-all RGM strategies no longer work across markets and channels
  • How to reframe affordability through smarter pricing, promotions, and pack architecture
  • What’s changing on shelf, including the growing influence of private labels and assortment reshaping
  • How precision-led RGM practices can drive sustainable, profitable growth in uncertain times

NIQ

NielsenIQ (NIQ) is a leading consumer intelligence company that delivers the Full View™ —the most complete and clear understanding of consumer buying behavior that reveals new pathways to growth for retailers and brands.