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Relating to Your Alumni: Alumni Communication Tips and Tricks for 2022

About this event

Keep in touch with your alumni! Ongoing communication maintains alumni connections, creating lasting relationships that enhance your organization’s network of supporters. Finding ways to communicate with your alumni throughout the year keeps them engaged in your work. This panel will address strategies for communicating with your alumni. Join our industry experts in this discussion and learn more about designing an alumni communications plan that best supports your alumni relationships.

Meet the panelists

Jennifer Cole, AlumniFinder

Jennifer Cole is the Director of Sales for AlumniFinder. Jennifer successfully leads the AlumniFinder team while also managing her own sales territory. She has been with the company for 10 years and loves working in the nonprofit space. Her goal is to make the fundraising process more effective and efficient for her clients while also providing them with great customer service and consultation along the way. Jennifer believes the AlumniFinder services truly impact a nonprofit’s fundraising goals and are necessary for a successful campaign. She is very passionate about what she does and loves having the opportunity to create lasting relationships with her clients.

Julia Beltran, Double the Donation

Julia is the partnerships manager at Double the Donation, the leading automated matching gift software provider. Through her role, Julia works with the top fundraising solutions to help nonprofits and educational institutions raise more revenue through employer matching gift programs.

Kathy Edersheim, Impactrics

Kathy Edersheim brings over twenty years of non-profit experience to her role as President of Impactrics (impactrics.com), a social enterprise to strengthen education through innovative programs including enhanced alumni engagement. She focuses on international programs and embedding technology to benefit the institution, the students, and alumni with measurable impact. She writes and speaks extensively about exchange programs, international education, and best practices in alumni relations including volunteer engagement, leadership development, and community organization for institutions throughout the world. Kathy is a graduate of Yale College and received an MBA from the Stern School of Business.

Kapil Dev Advani, AlmaShines

Kapil is Founder & CEO of AlmaShines, where he is on a mission to build world's most advanced alumni management platform. Kapil is largely passionate about exploring the possibilities of harnessing technology for alumni relations and via his organization, has enabled 1000+ alumni offices to strengthen their alumni communities.

What will be discussed?

  • Designing your alumni engagement strategy.
  • How to make meaningful connections that nurture your alumni association.
  • Tools that monitor the effectiveness of your campaigns.
  • Effective communication strategies.
  • How to maintain healthy alumni relations.

Who should attend?

While we firmly believe that anyone in the higher ed sector could benefit from learning and thinking about alumni relations, members of alumni engagement offices and leaders of higher ed institutions will find this panel the most pertinent.

Interested in being a panelist? Let us know via this survey.

Hosted by

  • Team member
    Team NXUnite NXUnite

    NXUnite is here to make introductions that lead to lasting relationships.

  • Guest speaker
    Kapil Advani Founder & CEO @ AlmaShines

  • Team member
    Colleen Carroll NXUnite Lead @ Nexus Marketing

  • Guest speaker
    Kathy Edersheim President @ Impactrics

  • Guest speaker
    Julia Beltran Partnerships Manager @ Double the Donation

  • Guest speaker
    Jennifer Cole Director of Sales @ AlumniFinder


Making introductions that lead to lasting relationships.

NXUnite by Nexus Marketing is an online community resource for change-makers to learn, network, and grow.

NXUnite panels are engaging conversations between Nexus network experts and nonprofit and mission-driven professionals that address what matters to the mission-driven sector.