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Giving Thought to Giving Tuesday: Planning in Advance for a Big Fundraising Day

About this event

Your Best Giving Tuesday Yet!

With Giving Tuesday fast approaching, now is the perfect time to start planning your future fundraising activities. Let’s think about Giving Tuesday! During this panel, we'll be discussing the best practices nonprofits should adopt before the big day, as well as hurdles and how they can be avoided. Join us as we sit down with some fundraising all-stars!

Meet the Panelists

Jamie Speirs, Co-Founder at ABC Fundraising

Jamie Speirs is the co-founder of ABC Fundraising, a Mission Viejo, California-based organization that provides its clients with fundraising products that have raised over $50 million since its inception in 1993. ABC has partnered with schools, youth sports organizations, churches, and nonprofit organizations across sectors. The fundraisers found on its website have been curated by its team of experts who flaunt over 60 years of experience in the fundraising industry.

Brian Lacy, Data Consultant at NPOInfo

Brian Lacy is a data consultant for NPOInfo and principal of Brian Lacy and Associates, a fundraising and data services firm with more than 30 years of experience that provides leading industry resources and veteran talent to maximize opportunities across the giving spectrum. With Expertise in the North American market and connections across the philanthropic landscape, he and his team have worked from higher education to health care to religious and community charities and has created fundraising programs regardless of the size of team or budget. From annual giving solutions to major and principal giving strategies, they have helped more than 400 non-profits raise more than $1 Billion in philanthropic support.

Barbara O’Reilly, Founder & Principal at Windmill Hill Consulting

Barbara O’Reilly, CFRE brings to her clients thirty years of annual fund, major gifts, and campaign fundraising experience at major non-profit organizations including Harvard University, the National Trust for Historic Preservation, Oxford University, and the American Red Cross. Her firm, Windmill Hill Consulting, helps non-profit organizations peel back the layers and develop a fundraising strategy to build effective donor relationships and catapult their revenue. She is the past president of the AFP Washington Metro Chapter.

What will be discussed?

  • What can nonprofits do between now and Giving Tuesday that will impact their success?
  • What technology can be useful for nonprofits before, during, and after Giving Tuesday?
  • How can you engage new donors on Giving Tuesday?

Who should attend?

While we firmly believe that anyone in the nonprofit sector could benefit from learning and thinking about planning a fundraising event, nonprofit fundraisers will find this panel the most pertinent.

Earn 20 Cause Coins Today!

When you register and join us live you will earn 20 Cause Coins which can be redeemed for discounts on software for mission-driven businesses and free consultations with industry experts! Learn more about Cause Coins and join NXUnite here.

Interested in being a panelist? Let us know via this survey.

Hosted by

  • Guest speaker
    Barbara O'Reilly Founder and Principal @ Windmill Hill Consulting

  • Team member
    Team NXUnite NXUnite

    NXUnite is here to make introductions that lead to lasting relationships.

  • Guest speaker
    John Hepworth Co-Founder @ ABC Fundraising

  • Team member
    Colleen Carroll NXUnite Lead @ Nexus Marketing

  • Guest speaker
    Brian Lacy Data Consultant @ NPOInfo


Making introductions that lead to lasting relationships.

NXUnite by Nexus Marketing is an online community resource for change-makers to learn, network, and grow.

NXUnite panels are engaging conversations between Nexus network experts and nonprofit and mission-driven professionals that address what matters to the mission-driven sector.