NXUnite invites you to their event

Meaningful Marketing: How Associations Can Spread the Word

About this event

With a comprehensive marketing strategy you can effectively spread the word about your association's message, values, and services to help grow your member base and draw in potential members. Join our marketing superstars as they discuss effective marketing strategies in the association space and learn how you can optimize your campaigns for maximum impact!

Meet the panelists

Jim Wacksman, Association Studios

Jim Wacksman is the Producer & CEO at Association Studios. The video production company he created for non-profit organizations in 2007. He continues to work with hundreds of associations across the country helping to produce over 1,000 videos every year.

Anthony Campbell, VocalMeet

Anthony Campbell is the Growth Manager at VocalMeet, an online learning management system and association management tool for member-based organizations. VocalMeet earned its reputation by providing state-of-the-art technology, unparalleled project management, and customer service.

Rusty Williams, AnswerStage

Rusty is the Co-founder of AnswerStage, a Boston-based provider of automated video collection and production services. AnswerStage is the most recent in a series of successful technology businesses that Rusty has helped start and grow including Delphi Internet, Prospero Technologies, and KnowledgeVision. Rusty's passion is helping companies and organizations engage with their constituents and leverage the cost-efficiencies of user-generated content. With the rapid growth of video for marketing and education, AnswerStage works with clients to automatically collect, brand, and produce videos to promote events, serve as testimonials, and showcase expertise.

What will be discussed?

  • Marketing trends and strategies in the association space
  • Tips to effectively communicate your mission
  • Tools and resources to help reach your marketing goals
  • And so much more!

Who should attend?

While we firmly believe that anyone in the association sector could benefit from learning the strategies for marketing associations, members of association marketing teams and association membership experts will find this panel the most pertinent.

Earn 20 Cause Coins Today!

When you register and join us live you will earn 20 Cause Coins which can be redeemed for discounts on software for mission-driven businesses and free consultations with industry experts! Learn more about Cause Coins and join NXUnite here.

Interested in being a panelist? Let us know via this survey.

Hosted by

  • Team member
    Colleen Carroll NXUnite Lead @ Nexus Marketing

  • Guest speaker
    Anthony Campbell Growth Manager @ VocalMeet

  • Guest speaker
    Rusty Williams Co-Founder @ AnswerStage

  • Guest speaker
    Jim Wacksman Producer & CEO @ Association Studios

  • Team member
    Team NXUnite NXUnite

    NXUnite is here to make introductions that lead to lasting relationships.


Making introductions that lead to lasting relationships.

NXUnite by Nexus Marketing is an online community resource for change-makers to learn, network, and grow.

NXUnite panels are engaging conversations between Nexus network experts and nonprofit and mission-driven professionals that address what matters to the mission-driven sector.